![]() ©Polygram Filmed Entertainment/Courtesy Everett Collection The rebrand, set to debut in 2024, will feature the revamped dinosaur alongside his memorable “Barney and Friends” buds. Everett Collection / Everett Collection In 2019, it was announced that the big, purple dinosaur would get his own live-action remake. “We will tap into the nostalgia of the generations who grew up with Barney, now parents themselves, and introduce the iconic purple dinosaur to a new generation of kids and families around the world across content, products and experiences.” Toy company Mattel announced that the rebranding of the purple icon will include an animated series, as well as new merchandising. “Barney’s message of love and kindness has stood the test of time,” said Josh Silverman, chief franchise officer and global head of consumer products at Mattel. The new series will “introduce new audiences to the world of Barney through music-filled adventures centered on love, community, and encouragement,” according to an official description. The rebrand, set to debut in 2024, will feature the revamped dinosaur alongside pals from his ’90s “Barney and Friends” TV show, which ended its run in 2010. The relaunch of the 1990s icon - who haunted parents’ dreams with his constant reminders to be kind and optimistic, not to mention the “I love you” song - will include an animated series, as well as film and YouTube content and product lines marketed to both younger and older audiences, including toys, books and clothing. The iconic purple dinosaur is set for a makeover in an upcoming franchise reboot, the toy company Mattel announced on Monday. Won’t you say you (still) love “ Barney,” too? Hear ‘Mad Butcher’ Ed Gein’s eerie voice for first time in MGM+ docuseries The company shared that Barney will span 'television, film, and YouTube content as well as music and a full range of kids. 13, 2023, Mattel announced its revival of the Barney franchise. Russell Brand TV execs allegedly considered removing female staffers so they wouldn’t be ‘assaulted or harassed’ Despite the franchises dark past, fans and todays little ones can look forward to the long-awaited return of the iconic purple dinosaur because, on Feb. ‘Young and the Restless’ and ‘General Hospital’ star dead at 43Īnalog TV from year 2000 goes viral as people react to shocking price Barney’s transformation comes on the heels of the 'I Love You, You Hate Me,' docuseries which uncovers the shocking dark side of the purple dinosaur.
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